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Upscale
Media

Ad creatives
for ecommerce brands

Meet usBook a call

For ecommerce brands of every kind

Ad creativesthat stopthe scroll.Fresh ones every month.

Made by Luke & Jack, friends since middle school from LA.

Designed static Meta ads and UGC-style photos for ecommerce brands, built from the real product photos you already have. Motion ads on Deluxe and Supreme. Up to 48 new ads a month, built on whatever is winning. Start with a free ad audit + 2 ad concepts on your own products, before you pay a dollar.

Book a free ad audit

Plans: Standard $1,000/month, Deluxe $2,000/month, Supreme $4,000/month.

(01) Who we are

Meet Luke & Jack.

We're Luke and Jack, friends since middle school who grew up in the LA area. We got into ads because we love a field that never stops moving. Our whole approach is simple: test, learn, replace. Every month we put fresh ads in front of your buyers, keep what works, and swap out what doesn't. With just the two of us, nothing gets lost between you and the people making your ads.

  • Still cold at the summit.
  • Carries a laptop. Looks like it doesn't.
  • Wear it in the shower. It stays gold.
  • Stop buying new sunglasses every summer.
  • Finally, a hat that fits your head.
  • Half the bulk. Every card.
  • Buy the set. Save 20%.
  • Big hoops. Zero ear fatigue.
  • The weekend, sorted.
  • Phone. Keys. Cards. Out the door.
  • Hands free till 2am.

(02) The problem

Most ads don't break. They get tired.

Meta keeps showing the same few images to the same people until they stop looking. Then costs creep up and it feels like the ad account broke.

The fix is simple: a steady supply of new hooks and formats, tested against each other, with fresh ads every month. Test, learn, replace. That is the whole job we do.

Before, a tired ad: a water bottle photographed flat on a grey backdrop with generic New arrivals, Shop now text and a sale badge, no hook.
After, a fresh ad: the same water bottle on a sunlit rock by a mountain stream with the hook Still cold at the summit, three feature callouts, a buy 2 save 15% offer and a Get yours button.
Same product. Different ad. Drag the line. On the left, the ad most stores run. On the right, a new scene, a hook, proof and an offer.

(03) Example concepts

Eight ways to sell the same product. We test them all.

Honest note: we made these for this page to show range. They are example concepts, not client work, and the products are not real brands. Formats we ship: designed product statics, comparison and offer layouts, notes-app and native posts, and UGC-style photos with bold hooks. The 2 ad concepts in your free audit use your own products and photos.

08 / 08
  • Example ad: a tan leather tote on charcoal with the headline Look closer and three labeled arrows pointing to the suede lining, brass buckle and saddle stitching.
    01

    Feature callouts

    Leather tote

    Arrows do the selling. Each detail answers a doubt before the buyer has it.

  • Example ad: a two-column comparison, a flimsy black plastic pair labeled the cheap one next to tortoiseshell sunglasses labeled ours, with three comparison rows.
    02

    Us vs. them

    Sunglasses

    Puts the cheap option next to yours and lets the buyer do the math.

  • Example ad: a gold necklace, hoops and rings on a stone tray with the headline Buy the set. Save 20% and a round sticker reading 3 pieces, 1 price.
    03

    Offer / bundle

    Jewelry set

    One clear number. Lifts order value without discounting every product.

  • Example ad styled as a phone note titled things I stopped doing after buying one good necklace, with a short list and a photo of a gold chain.
    04

    Notes-app post

    Gold necklace

    Looks like a note from a friend, so it gets read like one.

  • Example ad: a felt hat on terracotta with a large serif quote, clearly labeled example copy, not a real review.
    05

    Review quote

    Felt hat

    Built to carry your real customer words. The quote shown is placeholder copy.

  • Example ad: an overhead flat-lay of a cream hat, sunglasses, a leather wallet, a gold chain and hoops on linen, with the line The weekend, sorted.
    06

    Lifestyle flat-lay

    The full edit

    One bold line over the whole look. Sells the outfit, not the item.

  • Example UGC-style photo for a made-up brand: a night street shot cropped below the shoulders, a hand slipping a phone into a red pebbled leather crossbody worn over a denim jacket, headline Hands free till 2am.
    07

    UGC-style photo

    Phone crossbody, night out

    Real-life product shots, never fake reviews.

  • Example UGC-style photo for a made-up brand: a farmers market shot cropped below the shoulders, one hand holding flowers and the other a grocery bag, a red pebbled leather crossbody at the hip, headline Both hands full.
    08

    UGC-style photo

    Phone crossbody, market run

    Phone-photo style, blends into the feed. Works in ads, on product pages and in posts.

Hook A: a slim leather wallet on green linen with the headline Half the bulk. Every card.

Same product, different hook

ATrade-off removed. Sells the spec.

One photo, two angles. Your ad account picks the winner, and that is why every set we send tests several.

(04) How it works

Four steps. You see the work before you pay for it.

  1. We read your ads in the Meta Ad Library.

    What you run now, what has run the longest, and what your competitors keep paying to show. That tells us which hooks are worn out and which nobody has tried yet.

  2. Free ad audit + 2 ad concepts.

    We show you what we found in your ads, plus two finished static ads on your own products, each with a different hook. Free, and yours to keep. Run them next to what you have today and see the difference in your own numbers.

  3. You pick your plan.

    Standard, Deluxe or Supreme. Your first ads go out across several hooks and formats, so your own ad account shows you what works.

  4. Test, learn, replace.

    We build on the winners and retire the losers. New ads from your real product photos every month: 16 on Standard, 32 on Deluxe, 48 on Supreme, with UGC-style photos included, plus 3 motion ads a month on Deluxe and 6 on Supreme. You keep running your own campaigns, budget and targeting.

(05) Pricing

Three plans. Pick your volume.

  • Standard

    $1,000/mo

    • 16 static ads a month
    • UGC-style photos included (count toward your 16)
  • Best value

    Deluxe

    $2,000/mo

    • 32 static ads a month
    • 3 motion ads a month
    • UGC-style photos included (count toward your 32)

  • Supreme

    $4,000/mo

    • 48 static ads a month
    • 6 motion ads a month
    • 48-hour turnaround on requests (within your monthly ads) + monthly strategy call

Motion ads are 10–15 second vertical video ads for Reels and Stories, made from your product photos. UGC-style photos are real-life, phone-photo style shots of your real product.

Book a free 20-min call: we'll audit your ads and make you 2 concepts from your own products.

(06) Why us

Why brands work with us.

Built for ecommerce brands already running Facebook and Instagram ads who want more winning creative, faster, from designed statics on real product photos to UGC-style photos they can use everywhere. Here is what you get.

  1. Two finished ads before you pay.

    Built on your own products, each with a different hook, so you see exactly what you get before you spend anything.

  2. Many formats, tested on your account.

    Offer banners, text posts, comparisons, callouts, lifestyle shots and UGC-style photos. We rotate formats every month so your own results show what wins.

  3. Fresh ads, on repeat.

    New ads from your real product photos every month, built on whatever is winning, before the old creative gets tired. UGC-style photos included, plus motion ads on Deluxe and Supreme.

  4. Your data picks the winners.

    Every set tests several hooks and formats against each other. What performs in your account decides what we make next. You keep full control of your account, budget and targeting.

  5. Made from the photos you already have.

    Your current product photos are enough for designed static ads and UGC-style photos, plus motion ads on Deluxe and Supreme. No photoshoot required to start.

  6. A real person on every account.

    Upscale Media is two people, Luke and Jack. You talk directly to the people making your ads.

(07) Next step

Free ad audit + 2 ad concepts.

Twenty minutes. We audit your current ads together, then make you two new ones on your products, free. If you like them, pick Standard (16 static ads, $1,000/month), Deluxe (32 static ads + 3 motion ads, $2,000/month) or Supreme (48 static ads + 6 motion ads, $4,000/month).

Book a free ad audit

Prefer email?

(08) FAQ

Questions, answered.

How does billing work?
Billed monthly at the start of each month. Cancel anytime with 30 days notice.
Who owns the ads?
You do, once paid. We may show them as examples unless you say no.
What do you need from us?
Your website. We pull your product photos from it. Send any new product photos or brand rules.
How fast?
Your first batch within about a week of kickoff. Supreme gets 48-hour turnaround on requests (within your monthly ads).
Do you use AI?
Yes, to build scenes, lighting and production around your real product photos. Products are never redrawn. No AI-generated faces or fake customers, and we never make fake reviews.
Do you run our ads?
No. You keep full control of your ad account. We can review results with view-only access.
How do you make sure the ads work?
We track what sells every month, make more of the winners and replace the rest.